Artificial intelligence (AI) is taking the world by storm and rapidly expanding into the automotive market. With new features such as digital showrooms, AI chatbots, and inspection systems, AI can greatly impact your dealership's profitability and daily operations. Let’s explore!
Create a New Way to Shop With Digital Showrooms
The way people buy cars is changing. 87% of car buyers conduct online research before stepping into a dealership. But what if you could bring your dealership to them instead? With AI, you can!
Digital showrooms use AI to create an immersive and interactive car buying experience for online shoppers. Car buyers can explore your dealership’s inventory, customize their options, and even take a virtual test drive without leaving the comfort of their own home. If you’re looking to persuade more customers to visit your dealership, an AI-powered showroom might just do the trick!
Redefine Your Customer Service With AI Chatbots
AI chatbots provide your dealership the first point of contact with potential customers. Using advanced algorithms, AI chatbots offer a humanized approach to answering a wide range of questions. Some AI systems also flag questions the bot can’t answer, allowing a human representative to follow up with the potential customer.
Upgrade Your Service Department Using AI Vehicle Inspections
The technology used in AI vehicle inspections scans vehicles from top to bottom to identify damages, leaks, and potential problems your customer may face. Some systems also provide an estimated quote on vehicle repairs.
While traditional vehicle inspections take time and require detailed notes from your mechanics, AI vehicle inspections provide comprehensive reports within minutes. This will save your mechanics time and frustration when helping your customers.
How to Implement AI in Your Dealership
Implementing AI is exciting, but it’s a good idea to follow a few simple steps before fully integrating it into your dealership:
- Start small — Use AI on small projects to understand how it works before attempting larger projects.
- Set well-defined objectives — Determine the problems you need to solve and where AI can help.
- Train your employees on AI — Show your employees how they can use AI to complete their daily tasks and automate common processes.
AI can significantly change the operation of your dealership. By leveraging various AI tools, you’ll see a positive impact on efficiency and the potential to maximize profitability for years to come.